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Amazon denies plans to show tariff effects after Trump fury

Kate Hairsine with AP, AFP, Reuters
April 30, 2025

Amazon has said it was not planning to show its customers how much Trump administration tariffs contributed to the price of its products. The announcement comes after the White House called the company "hostile."

(L-R) Lauren Sanchez, Amazon founder Jeff Bezos, Google CEO Sundar Pichai and Tesla and SpaceX CEO Elon Musk attend the inauguration ceremony before Donald Trump is sworn in as the 47th US President in the US Capitol Rotunda in Washington, DC, on January 20, 2025
Jeff Bezos (center) has made attempts to improve his relations with Trump, joining other tech industry leaders at the president's inauguration ceremony [FILE: January 20, 2025]Image: Saul Loeb/AFP

Amazon said on Tuesday it was not planning to display added tariff costs next to product prices on its site following a brief fallout with US President Donald Trump.

The e-commerce giant was reported to have plans to display the costs after Trump imposed baseline tariffs on many trading partners and higher charges on imports from China.

According to Amazon spokesperson Tim Doyle, the move "was never approved and is not going to happen."

Doyle did say that the idea had been considered by the team that runs Amazon's low-cost store regarding certain products.

Only Amazon's Haul service, its recently launched, low-cost storefront, "considered the idea" of listing import charges on certain products, Doyle said in a statement sent to The Associated Press news agency.

The online retailer sources many products from China, which Trump had subjected to tariffs of 145%.

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Amazon, White House make peace

At a White House briefing on Tuesday, Press Secretary Karoline Leavitt suggested Amazon had "partnered with a Chinese propaganda arm."

But later on Tuesday, Trump praised Amazon's founder and executive chair Jeff Bezos, the world's second richest person, after Amazon denied it would display the tariffs' price impact.

Trump confirmed he had talked to Bezos, saying he was "very nice." 

"He was terrific. He solved a problem very quickly and he did the right thing. He's a good guy," Trump said. 

No longer 'bitter enemies'

During Trump's first term, he regularly attacked Bezos and criticized his companies.

But the relationship has changed during Trump's second term.

Bezos was one of the tech billionaires among the select audience who attended Trump's inauguration in January.

Amazon also contributed $1 million (€879,000) to Trump's inauguration fund.

And in a February interview with British political magazine The Spectator, Trump said he used to be "bitter enemies" with Bezos and other tech entrepreneurs but had since changed his view.

In the last election, Bezos decided that the Washington Post, which he owns, wouldn't endorse a candidate for the first time in 36 years.

The paper's editorial board had reportedly decided to back Democratic candidate and former Vice President Kamala Harris. 

Edited by: Alex Berry

Kate Hairsine Australian-born journalist and senior editor who mainly focuses on Africa.
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