1. Skip to content
  2. Skip to main menu
  3. Skip to more DW sites

Cape Verde: New life for used shoes

01:49

This browser does not support the video element.

Ângelo Semedo
April 13, 2022

Nuno Duarte is a 20-year-old Cape Verdean who has launched a shoe care company that wants to give new life to used shoes. He portrays his work as a solution to shoe waste and boosts his business via Instagram.

In Praia City, Cape Verde, old sneakers are given a new shine by Nuno Duarte.
The 20-year-old brims with creativity.
Nuno realized that there was an unexplored market and started the company "100 Cor".
He works on every detail during the painting, even the strings.
The work also aims to prevent the shoes from ending up in the trash.
Instagram is a great ally for Nuno's business.
It is there that he wins most of his customers.
He also wants to promote equality and fight social discrimination through his company .
 

Skip next section DW's Top Story

DW's Top Story

Skip next section More stories from DW