VW has launched a huge ad campaign to draw attention to its "e-mobility weeks" event in Berlin. This year's motto is "electrified!" and it's intended to finally kick-start the electric car era. In Germany, registrations for electric cars topped 5,000 for the first time last year.
Advertisement
That's a drop in the bucket, given the 2.94 million new vehicles bought in the same period. Will VW's new e-Golf have its work cut out? Report by Frank Drescher