The first official Labubu store in Germany has launched in Berlin, drawing massive crowds eager to buy the quirky, highly sought-after plush dolls created by Chinese artist Kasing Lung.

With prices ranging from €20 ($24) to €90, Labubu toys are known for their whimsical charm, glittery eyes and mystery-box exclusivity, fueling a booming global collector culture.
China's Pop Mart, the Chinese brand behind Labubu, operates over 400 stores worldwide and is planning further expansion across Germany. Leveraging viral unboxing videos and pop culture collaborations — like Mickey Mouse crossovers — the company aims to stay ahead by innovating and riding the momentum of the designer toy trend.

(This video summary was created by AI from the original DW script. It was edited by a journalist before publication.)