1. Skip to content
  2. Skip to main menu
  3. Skip to more DW sites

Public Viewing - Capitalizing on the World Cup

05:08

This browser does not support the video element.

June 17, 2014

The soccer World Cup is underway and everyone wants to watch. Business with public viewing is booming all over Berlin, from the famous fan zone at the Brandenburg Gate to the outlying district of Köpenick, where 12,000 fans have installed their own sofas on the pitch of the home stadium of second division club FC Union.

It's a huge business opportunity for vendors of fan merchandise, caterers and event organizers.

Skip next section DW's Top Story

DW's Top Story

Skip next section More stories from DW