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Romanian startup boosts sustainable online shopping

02:40

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Tiberiu Stoichici-Varlan
May 8, 2024

Online shopping generates tons of waste. This Romanian startup has devised a returnable and reusable packaging solution: the R-CREATE-bag.

Adina Huma's startup designed a returnable packaging solution that can be reused up to 500 times. Today, consumers shopping online can opt for environmentally-friendly packaging with just one click. Once the packaging has been removed, it's returned to the courier and sent back — a service for which customers pay extra.

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