Facebook is constantly changing. That’s why it is important to adapt to Facebook’s algorithm, says Hashem Al-Ghaili, owner of the Facebook account “ScienceNaturePage”.

In order to increase your reach on Facebook, focus on the collaboration with other Facebook accounts. This is how more and more users will be getting aware of your own page, believes Hashem Al-Ghaili.

Science communicator Hashem Al-Ghaili focuses on visually strong images that can speak for themselves. This is why most people understand his videos even though they don’t speak English.